On this episode of Come Rain or Shine, Melinda Santiago, CEO of the Santiago Firm, joins the show and discusses the power of influential and resilient women in business.
Melinda has always been a creative storyteller with an impacting imagination. For over 25 years, she has consulted, managed, and branded several celebrity clients to help them achieve new successes. Integrity and respect are her driving forces in this once male dominated industry.
A pure entrepreneur at heart, Melinda unpacks the attributes of what makes a successful woman in the marketplace and the challenges they face. For instance, while some male leaders thrive as overseers, Melinda contends female leaders with similar moxy are still overlooked in today’s work world. As she reflects on her experiences, she believes that women should be considered for higher-level positions. They generally serve with more relational savvy and diligence with the simple things.
As a charge to her followers, Melinda encourages women to know their value and resist the tolerance of gender bias. She knows that the power of influential and resilient women in business is unmatched.
For more information about Melinda’s book, make sure to check out the link below.
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“People don’t know how close they are to success if they would just reach out and get the ball rolling. Just create a little momentum.”